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Management Team

Versa Shore Management Team

Shawn Rao, Founder & CEO

Shawn founded Versa Shore Inc. in 2003 and is the CEO of the company. Shawn has over 20 years of experience in technology sales, management, and delivery. He has led the delivery of several data and cloud projects across different industries such as Financial Services, Media, High Technology, Consumer Electronics, Pharmaceuticals, and  Telecommunications.

Shawn has developed business with high profile clients such as Twitter, Juniper Networks, IGT, TIAA-CREF, Sony, and Cisco. Shawn has significant expertise in architecting enterprise data warehouse solutions to meet complex reporting needs of large global conglomerates based on leading platforms such as Birst, OBIEE and Qlikview and  migrating reporting from legacy tools such as Business Objects, Brio, Cognos and others.

Prior to founding Versa Shore, Shawn was with BearingPoint and Tier1 Innovation. Shawn holds a Bachelor’s degree in Electrical Engineering from University of Pune, India and an MBA from University of North Carolina.

Bruce Hobbs, Chief Architect

Bruce has over 30 years of data warehousing experience and is considered an authority in the field. He spent 10 years consulting with IBM, California State University and others. His specialty is data warehouse design, OBIEE, Hyperion, and system architecture for high scalability/availability.

Bruce has a strong history of successful data warehousing projects at clients like Logitech, Cisco, Polycom and the Department of Education. Bruce has a BA in Mathematics from San Jose State University and a MA in Mathematics Education from Florida State University.


Versa Shore Advisory Board


Donald Lightbody

Don is an experienced financial executive and CFO with over 30 years of successful and practical management of finance, accounting, information technology, human  resources and administration for privately held companies. As a past business owner/executive, he’s been actively involved in operations, business acquisitions, quality systems and technology. He is now an active partner with B2B CFO Partners, LLC, providing CFO assistance and advisory services to growing and mid-sized private  companies. Don works directly with business owners in a variety of industries and, as a result, has an independent and broad perspective to offer.

At Versa Shore, Don brings his business experience and financial knowledge to assist the company in all aspects of accounting, finance, planning, analysis and business  strategy as an integral member of Versa Shore’s advisory and support team.

David Howard

Dave Howard, dual licensed as a CPA and attorney for nearly 40 years, recently returned to the practice of law after completing a 20-plus year career as a Tax Partner with Deloitte Tax LLP. Before reaching the mandatory retirement age at Deloitte, he developed tax strategies for large multinational corporations, Silicon Valley start-up companies, family companies, corporate executives, and wealthy individuals. Mr. Howard has taught extensively, including for the California CPA Society, NYU Tax Institute, San Jose State University Graduate School of Business (Master of Taxation program), and University of California, Santa Barbara (tax and business law). He is a frequent speaker at tax and estate planning conferences for various professional organizations.

Mr. Howard works as part of the Versa Shore team of professional advisors to coordinate efforts, provide a creative boost, minimize duplication of effort, and control fees and costs helping lead Versa Shore in its success.

Keith Conte

Keith brings a well-rounded finance and IT consulting background to Versa Shore. He has spent over 15 years working with a broad mix of organizations (from small  privately held companies to large multi-nationals) where he has been instrumental in developing results oriented solutions to solve business problems with emerging ERP, CRM and Data warehouse/BI technologies.

Keith has a successful track record at Logitech, KLA-Tencor and KPMG Peat Marwick among others. In addition to being a CPA, Keith holds an MBA and a Masters in International Affairs from the University of Pittsburgh.

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